We believe that the use of fresh fibres with modern technology is the best hygiene solution for the future. There are clear benefits in making hygiene tissues from fresh fibres: fresh fibre production requires less water & energy and generates less waste than recycled paper production. Fresh fibres are also a great fit for hygiene products as they secure optimal product safety.
When using fresh fibres for tissue manufacturing, we act sustainably across the whole value chain, starting all the way from the forests.
Forest certification systems PEFC and FSC®
Metsä Tissue promotes forest certification systems, such as PEFC and FSC® that are based on independent third-party verification. The company’s primary fresh fibre suppliers are chain-of-custody certified. In 2020 91 per cent of our fibres were either PEFC and FSC® certified, and they are fully traceable to sustainable sources.