Efficiently thought through: the compact and sustainable Katrin range for tomorrow
The smart Katrin 2023 range is already prepared today for the challenges of tomorrow. Katrin's basic idea is rooted in resource-conserving production and optimised distribution of a focused and high-performance range of hygiene papers and solutions. We are increasingly focusing on the use of sustainable, certified virgin fibres, primarily from Nordic forests, and on regional production close to the markets and customers. The result: high product performance, lower consumption, short transport routes and therefore lower CO2 emissions. Our customers benefit equally from reduced costs in simplified data maintenance, procurement and warehouse logistics. The smart Katrin 2023 range guarantees efficient production and reliable availability with consistently high quality. This ensures a constant supply of goods even in times of global supply bottlenecks.
Simple decisions: the Katrin washroom concept
"We have been analysing the needs of our customers for years and therefore know that two factors are essential when choosing the right tissue paper," explains Claudia Naglo, Marketing Manager West Europe. "How high is the visitor frequency in the intended area of use? And further: Are there special quality requirements for the consumables such as towel and toilet paper, but also for the associated dispensers? Once the answers to these questions have been determined, customers can quickly and easily find the optimum hygiene solution for their washroom in our smart Katrin range, which fulfils the highest hygiene requirements and also focuses on sustainability. Our brand message "clean & green" always takes centre stage."
"Katrin" and "Katrin Plus" fulfil all expectations
The "Katrin" tissue products offer proven quality for everyday use in public washrooms. "Katrin" stands for a balanced ratio of softness, absorbency and tear resistance. Thanks to these material properties, the tissue paper fulfils high customer expectations even in the face of large numbers of visitors. Katrin Plus" guarantees the highest quality. The high-quality tissue paper fulfils the most demanding requirements in terms of hygiene and functionality. With their optimum product performance in terms of softness and absorbency, "Katrin Plus" towel and toilet papers ensure maximum comfort with controlled and reduced consumption. All Katrin products meet the latest standards in terms of quality requirements and environmental certificates and carry the EU Ecolabel or the PEFC label, for example. A large part of the Katrin range is also labelled with the EU-wide glass-fork symbol and approved for direct food contact. In addition to sensitive areas of application such as the medical sector, it is therefore also suitable for use in the catering industry.